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Subash Bhattarai — Freelance Digital Marketer & Web Developer

Growth systems for brands that want to be found, and sites built to convert.

Independent freelancer based in Kathmandu — I run SEO and Meta Ads campaigns, and build the websites they point to, under my own studio, ScaleUp Digital.

Subash Bhattarai
Subash Bhattarai
5
Live client sites
SEO + Ads
Core service focus
EN / NE
Bilingual delivery
1
Studio — ScaleUp Digital
01 — About

One person, two disciplines.

Most agencies hand you off between a developer and a marketer. I build the site and run the campaign, so nothing gets lost in translation.

ID / 001ACTIVE
Subash Bhattarai

Subash Bhattarai

Freelance Digital Marketer & Web Developer
Based inKathmandu, Nepal
StudioScaleUp Digital (formerly Bhattarai Digital Solution)
Core servicesSEO, Meta Ads, Web Development
DeliveryEnglish / Nepali bilingual
About me

I'm Subash Bhattarai, from Kathmandu, Nepal. I've spent the last several years working across marketing, business development, and content — first inside teams, now on my own as a freelancer. Balancing work with everything else life throws at you teaches you time management fast, and it's shaped how I run projects today: direct, organized, and accountable for the outcome.

I'm genuinely curious by nature — I like learning new tools, new platforms, new ways of getting a message across, and I bring that into every client relationship.

I'm an independent freelancer — no agency layers, no handoffs. Just one person running the strategy, the ad accounts, and the code.

Most projects start the same way: a business wants more people to find them online. That means getting the SEO fundamentals right, running Meta Ads that actually convert, and making sure the website they land on doesn't lose them. I handle all three, so nothing gets lost in translation between who built the site and who's running the campaign.

SEO & Paid Media

Search optimization, Meta Ads campaign setup and management, and conversion-focused targeting.

Web Development

Responsive, mobile-first sites — product catalogs, bilingual toggles, fast page loads, built to support the campaigns running to them.

Beyond work
Swimming Riding Dancing Comedy
02 — Skills

What I bring to a project.

A working set, sharpened on live client sites rather than tutorials.

— SEO & PAID MEDIA

Digital Marketing

  • Search engine optimization Core
  • Meta Ads setup & management Core
  • Social media management Core
  • Facebook page management Core
  • WhatsApp CTA funnels Conversion
  • Bilingual copywriting EN / NE
— CREATIVE

Design & Media

  • Graphic design Core
  • Branded campaign creative Design
  • Video editing Canva / CapCut
  • Content creation Core
— E-COMMERCE

Online Trading

  • Daraz seller account setup Core
  • E-commerce trading Core
  • Order & shipping coordination Ops
  • Product listing & catalog setup Core
— DEVELOPMENT

Web Development

  • Responsive site builds HTML/CSS/JS
  • Mobile navigation & breakpoints Core
  • Product catalogs & modals Core
  • Structured data (JSON-LD) SEO
  • Open Graph & share previews Technical
  • cPanel deployment & hosting Ops
— DELIVERY

Working style

  • Independent freelancer No middlemen
  • Single-page, low-overhead builds Lean
  • Direct client iteration Fast
  • Image & asset optimization Performance
  • Ongoing campaign support Retainer
03 — Experience

Where I've worked.

Six years across marketing, business development, and content — now running ScaleUp Digital.

Dec 2025 – Present
Managing Director
ScaleUp Digital, Kathmandu
Aug 2023 – Dec 2025
Marketing Manager
Educlid Consulting Services, Kathmandu
Jul 2020 – Nov 2022
Business Development Manager
SmartPalika, Kathmandu
Jan 2017 – Nov 2019
Supervisor
Nepal Fulbari Sewa Pvt. Ltd., Kathmandu
May 2013 – Feb 2015
Marketing Director
Horn Production House, Kathmandu
04 — Education

Academic background & training.

Formal education alongside hands-on certifications.

— ACADEMY

Bachelor in Business Studies
Purbanchal University, Biratnagar
May 2020 – Present
Business Studies (+2)
Ideal English Higher Secondary School, Kathmandu
Jun 2011 – Jul 2013
SEE
Shree Shipa Tinghare Sanskrit Higher Secondary School, Kathmandu
Completed 2011

— TRAINING & CERTIFICATIONS

Content Creation & Video Editing Training
Nepal Film Academy
Social Media Marketing Training
SAK Digital University
Education Counselling Training Certificate — British Council
Educlid Consulting Services
Digital Marketing Training Certificate
SAK Digital University
Microsoft Office Package
Times Education
2012
05 — Awards

Recognition along the way.

— CREDENTIAL

Recognized as a UK Certified Education Counsellor by the British Council.

— PERFORMANCE

Top-Rated Staff Achievement — highest number of positive student reviews within one month of service.

— CERTIFICATION

Completed Digital Marketing Certification.

— HONOR

Letter of Honor.

— CREATIVE

Featured as a performer in a Nepali music video.

06 — Projects

Recent work.

A look at what's currently live and in progress for clients.

SRN Trade Enterprises website
Subash BhattaraiBuilt by Subash
Client site

SRN Trade Enterprises

Bhaktapur, Nepal — Building materials & bathware distributor

A full single-page catalog site with an interactive product catalog, auto-sliding hero and gallery carousels, a floating FAQ chat box, bilingual toggle, and a CEO/team section. Rebuilt from a single heavy file into a lightweight page with an external image folder to clear hosting upload limits. Currently mobile-optimized with a hamburger nav and responsive product dropdown.

Product catalog Bilingual EN/NE Mobile nav WhatsApp CTA Open Graph
Kavre Construction website
Subash BhattaraiBuilt by Subash
Client site

Kavre Construction and Suppliers Pvt. Ltd.

Kavrepalanchok, Nepal — Construction materials & contracting

A bilingual single-page site with service modals, a stats banner, a scrolling ticker, area-specific info modals, and structured data for search visibility. Includes Facebook integration and full legal pages (Terms & Privacy). Domain registered and managed end-to-end.

JSON-LD Service modals Bilingual EN/NE Facebook integration
ScaleUp
Digital
Subash BhattaraiBuilt by Subash
Agency rebrand

ScaleUp Digital

Rebranded from Bhattarai Digital Solution

A full brand transition — new name, new logo, a rebrand announcement banner, updated Facebook cover art, and promotional video content embedded across the site. The agency now runs the same client work under a name built to scale.

Brand identity Social assets Video content
New Zealand Karmakanda website
Subash BhattaraiBuilt by Subash
Client site

New Zealand Karmakanda

New Zealand — Priest & ritual services for the Nepali diaspora

A dedicated site for karmakanda (ritual/priest) services serving the Nepali community in New Zealand, built to make it easy for a diaspora audience to find services and get in touch. Live at bhattarai-sujan.com.np.

Diaspora audience Bilingual EN/NE Service listings
Voice of Youth Nepal website
Subash BhattaraiBuilt by Subash
Media platform

Voice of Youth Nepal

Nepal — Media & content platform

A media/content platform built to give Nepali youth a space to publish and be heard, with a content-first layout designed for regular updates and easy sharing.

Content platform Youth audience Social sharing
Bhattarai
Group
Subash BhattaraiBuilt by Subash
Corporate site

Bhattarai Group of Companies

Nepal — Multi-business corporate group

A corporate site representing a group of businesses under one umbrella brand, structured to give each business line its own identity while presenting a unified, professional face to the group as a whole. Contact: info@bhattaraigroupofcompanies.com.np

Corporate identity Multi-brand structure Bilingual EN/NE
07 — Contact

Have a site or campaign to build?

Whether it's a full website, a product catalog, or ongoing social content — send a message and I'll get back to you.